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A Freakish Coincidence
What are the odds that three blokes with the initials ‘AJF’ would open a business together? About 60 million to one, according to a Professor of Statistics from the University of Melbourne, who volunteered to perform the calculation for us. But Andrew J Fabbro, Adam J Francis and Andrew J Foote have more than initials in common: they also share a vision to build one of Australia’s great independent creative communications agencies.
Journey So Far
2005
AJF Partnership opens for business.
Works with Nationals Foods (Farmers Union Iced Coffee, Classic, Masters), Lifeplan Funds Management, projects for Herald Sun, Fosters, ANZ Financial Planning.
2006
Agency moves to 441, St Kilda Road.
Adds Boag’s St George, Big M, University of Melbourne, Blockbuster, SA Lotteries (Easiplay Club, Instant Scratchies) Herald Sun (Trade).
2007
Adds Holden (Retail), Landmark, Study in Australia, Borders, Boag’s Classic Blonde.
2008
Agency moves to new, purpose-built Queen Street offices.
Adds Holden (Brand projects), Grill’d, Claritea (National Foods). Josh Stephens becomes a partner.
Fast Facts
An independent, full service communications agency
100% Australian owned
Accredited by the Advertising Federation of Australia (AFA)
Current billings: $85 million
39 staff.
Partners and their Brands
National Foods – Farmers Union Iced Coffee, Big M, Classic, Masters, Claritea
Holden – Retail, Brand
Herald & Weekly Times – Herald Sun, Sunday Herald Sun, Weekly Times
Landmark
University of Melbourne
Borders
SA Lotteries – Easiplay Club, Instant Scratchies
ANZ Financial Planning
Grill’d
A few Examples of Our Work
TV
Print
Digital
Outdoor
Direct mail
Identity
Radio
Resources and Capabilities
39 staff across:
Management
Creative
Account management
Digital
Print production
Broadcast production
Finance
Administration
Capabilities
Advertising
Strategic planning
Research
Print and television production
Graphic design
Catalogue design and production
Direct Mail
Internal communications
Digital strategy
Digital design and production
Promotions
Team Leaders
Andrew Fabbro
Founding Partner
Business Director
Andrew Foote
Founding Partner
Creative Director
Adam Francis
Founding Partner
Creative Director
Josh Stephens
Partner
Creative Director
Sally Dobell
Senior Account Director
Simon Thomas
Head of Broadcast Production
Monique Martino
Print Production Director
Kate Leuchars
Senior Strategic Planner
Employment Opportunities
We’re always looking for outstanding candidates across all areas of our agency. If you’re interested, please email your cv to info@ajfpartnership.com.au
Sustainability
As an independent, Australian-owned company, AJF Partnership has a particular duty of care to the Australian environment, as well as to the global environment. We treat this stewardship very seriously. We acknowledge that there is a relationship of interdependence between our business and the environment, and that what we do inside our office has a profound and can have a lasting impact on the wider world.
Our Sustainability Policy provides a reference to the ways in which AJF Partnership directly or indirectly impacts on the environment. This Policy also documents AJF Partnership’s core social and environmental responsibilities and commitments. We will continue to review and refine this Policy to ensure we stay up to date with the emerging social and environmental issues and new approaches to sustainability in the global business arena.
How to Find Us
AJF Partnership is located at Level 11, 31 Queen Street Melbourne VIC 3000 (corner of Queen Street and Flinders Lane).
Inside AJF
Here’s a glimpse at our new office space design that’s currently under construction.
Phone and contact details
AJF Partnership (Melbourne)
Level 11, 31 Queen Street
Melbourne VIC 3000
T 03 9243 8100
F 03 9614 8877
info@ajfpartnership.com.au
AJF Partnership (Adelaide)
Level 1, 251 Hutt Street
Adelaide SA 5000
T 08 8232 1061
F 08 8223 1118